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The Portfolio of Aaron Smith

Aaron Smith Aaron Smith

The Portfolio of Aaron Smith

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Aaron Smith

  • Art Direction
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  • Illustration
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August 17, 2023/Posted by: Aaron

The Coffee Bean & Tea Leaf: Holiday Social Media Graphics

Art Direction Motion Social
I worked was the lead designer designing the social media graphics for The Coffee Bean & Tea Leaf’s social media during the 2021 holiday season. While the holiday time is usually a busy time...
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August 22, 2023/Posted by: Aaron

Be Happy Hour

Art Direction Collateral Motion Social Web Ads
Window Cling Menu Talker Social & Web https://vimeo.com/856722057?share=copy Social Story Video https://vimeo.com/856722088?share=copy Social Story Boomerang Social Story Still Social Post #1 Social Post #2 In-App Offer Email Blast Display Ads Banner ads created for...
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July 31, 2023/Posted by: Aaron

The Coffee Bean & Tea Leaf: Fall Social Graphics

Art Direction Illustration Motion Social
https://vimeo.com/853154347 For Coffee Bean fans, Pumpkin drinks are seen as one of the first signs of fall, so I wanted this piece to feel like both a reveal and a celebration. We arranged real...
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May 10, 2021/Posted by: Aaron

Farmer Boys

Collateral Social
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August 21, 2023/Posted by: Aaron

Hibiscus Berry Sunrise

Art Direction Collateral Motion Social Web Ads
 Window Cling Menu Talker  Social Media Slides  Social Media Stories Social Story Video Social Story Still #1 Social Story Still #2  Web Graphics In-App Offer Email Blast Web Banner Display Ads Banner ads created...
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February 14, 2021/Posted by: Aaron
A stylized typographic poster reading: “You’re surviving a frickin’ pandemic go easy on yourself”

Pandemic Lettering

Art Direction Collateral Illustration Social
This piece grew out of my own struggle with anxiety and self-worth during the pandemic. I figured others were probably feeling the same thing, so I made this hand-lettered poster as a reminder that...
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March 11, 2024/Posted by: Aaron

g·defy Brand Video

Art Direction Motion Social
I produced and edited this brand video for g·defy, a sneaker company that focuses on pain relieving shoes. This video was intended to relaunch the brand to a wider audience than they had previously...
 
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May 22, 2024/Posted by: Aaron

The Coffee Bean & Tea Leaf: Winter Social & Digital Graphics

Art Direction Motion Social Web Ads
Social Content The following graphics were created for The Coffee Bean & Tea Leaf’s social media accounts for the holiday season. All graphics were designed and animated by myself, unless otherwise noted, in coordination with...
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April 17, 2024/Posted by: Aaron

Social Causes

Collateral Illustration Motion Social
Cages I created this flyer to raise awareness around the the practice of separating families seeking asylum in the US, and placing the children in cages. The flyer challenges the viewer to reflect on...
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November 15, 2020/Posted by: Aaron

Voices From The Southern Border

Art Direction Collateral Social
Voices From The Southern Border is an ongoing project I started to bring attention to the plight of migrants and asylum-seekers at the southern border. While much has been said about immigration, this project’s...
 
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June 14, 2018/Posted by: Aaron

How to Make Toast

Illustration Social
In response to a creative prompt titled, “Your Process for Making Toast,” I came up with the idea of creating a series of instructional images that would illustrate an absurd way to make one...
 
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March 1, 2021/Posted by: Aaron
A stylized typographic poster reading: “You Got This”

You Got This

Art Direction Collateral Illustration Social
This was another piece that grew out of anxiety during the pandemic. I hand-lettered this to remind and encourage others to keep staying safe and taking care of their mental health. Together, we would...
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September 29, 2017/Posted by: Aaron

ASI CSUSB Sticker Pack

Art Direction Illustration Interactive Motion Social
While working at ASI CSUSB, I led the design team in designing an iOS sticker pack for California State University, San Bernardino. Our goal was to create a fun way for students to express...
 
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March 19, 2021/Posted by: Aaron

Bar Louie

Collateral Interactive Motion Social
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